
Most everyone familar with mail order would be introduced to or involved in
the promotion of commission circulars. You've seen them before. You place an
order for them and place your name in the "Order From" box. When orders come
to you, you keep 50% of the money for your efforts and forward the order plus
the remaining 50% of the money onto the "Prime Source," who will, in turn,
dropship the order to the customer.
These work great if everyone does what they should. However, some people have
found it necessary to even "cheat" with these. They will see a commission
circular they want to promote. But instead of sending their order to the
prime source to obtain a legitimate camera-ready copy _ they simply place
their name and address in the "Order From" box and begin advertising it.
What happens if you order from an individual or company who has done this?
You probably won't get your order and the guy or gal will pocket your hard-
earned money! What a waste!
Because the "cheater" normally will not know who the prime source is and who
to forward any orders to (since they didn't respond in the proper manner),
your order is tossed in the trash. This is bad business for you as well as
the prime source who often times, does not even know this is happening.
Fortunately, we personally receive a copy of almost everything that is being
promoted and can usually identify this fraudulent behavior with our own
commission circulars. However, we are fortunate to be able to keep "on top"
of this activity. But there are prime source dealers who are being ripped-off
everyday! Let's put a stop to it! How?
One way to combat this problem is to look the circular over for any major
changes in the "type." If the circular appears to be tampered with (and
there is no special membership number assigned) you should question it
before sending in your money. You might even consider requesting the name
of the prime source without the address to prove the validity of the circular
if you want to spend the time.
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